Data generated from numbers

fahimfoysal03

Discussion groups Interviews Observation-based research (in-person observation, videos, case studies) Research on buyer personas Market segmentation study From these research methods, you can collect two different types of data: Qualitative — Data that is not counted or measured, including people's likes, dislikes, and emotional reactions. Interviews and focus groups generally produce qualitative data. You probably won't use an algorithm or equation to draw conclusions from this type of data.

Quantitative —  They include things Jiangxi Mobile Number List like page views, survey results, and social media tracking. With this type of data, you can produce charts and graphs. Secondary market research Secondary market research is research conducted by someone else. Because the data is already available, it is generally more cost-effective and requires less time and resources to collect. Here are some examples of secondary sources: Business Reports — Reports created by businesses on their own activities. Company websites Investor relations websites Yahoo and Google .



Finance Industry Statistics — Information and data on entire industries, as opposed to individual companies. Statista Pew Gartner Forrester White Papers — Authoritative, third-party market analysis on a specific topic related to a given industry. Specialized magazines Market research companies Government agency data — Information and data collected by the government and shared with the general public. With secondary sources who know how to properly conduct market research, you will usually gain an overview of your industry and information.